July 13, 2016
June 6, 2016
May 20, 2016
Prime Publishing is excited to announce that the Eddie the Eagle social media campaign, #IKnitforEddie, was chosen as a winner in the 5th Annual
Northbrook, IL - The RecipeLion and Prime Publishing LLC video team is proud to announce the launch of the QuickBites video project. The QuickBit
Northbook, IL – With the always-growing popularity of adult coloring books, FaveCrafts.com is excited to release a series of Tips and Tricks on
e-Mail Newsletters – Opt-in newsletter subscribers that deliver a scaled, quality audience are engaged in topics pertinent to their home and lifestyle.
Fact: Consumers prefer e-mail as a primary method of communications in their personal and business capacities. According to Lyris Labs and The Economist, 52% of consumers put e-mail newsletters in their top three preferred methods of communication. In fact, 37% would put e-mail newsletters as number one over social media, word of mouth, mobile communication, and more.
A recent report from LiveIntent notes that 91% of consumers still check their e-mail daily and remains 40x more effective for marketing than Facebook and Twitter combined. Likewise, marketing company Custora found that e-mail consumers were 11% more valuable than the average consumer, especially when acquiring new business.
Ad spending for e-mail newsletters is predicted to continue to rise in 2014, according to eMarketer, to $177.76 billion, an increase of 3.9% over 2013.
A complete list of our e-mail newsletters can be found here.