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On-Line Marketing Analyst
Full-Time
June 6, 2016
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Editor
Full-Time
May 20, 2016
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Search Marketing Specialist (SEM/PPC)
Full-Time
May 19, 2016
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News

Prime Publishing LLC Completes Successful Oven Mitt Charity Drive June 27 , 2016

Northbook, IL – This winter, two Prime Publishing LLC blogs, Seams and Scissors and Recipe Chatter, joined forces to collect and create oven mi

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RecipeLion Test Kitchen Chef Featured on Food Network’s Cutthroat Kitchen May 26 , 2016

NORTHBROOK, IL – Prime Publishing LLC is proud to announce that our Executive Producer, Adia Benson, is headed to the Food Network’s Cutthroa

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Prime Publishing LLC Breaks Ground on Studio Expansion May 18 , 2016

Northbrook, IL - In the last 2 years, Prime Publishing LLC has been focusing on creating quality video content in-house for all 38 of its cooking

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e-Mail Newsletters

e-Mail Newsletters – Opt-in newsletter subscribers that deliver a scaled, quality audience are engaged in topics pertinent to their home and lifestyle.

Fact: Consumers prefer e-mail as a primary method of communications in their personal and business capacities. According to Lyris Labs and The Economist, 52% of consumers put e-mail newsletters in their top three preferred methods of communication. In fact, 37% would put e-mail newsletters as number one over social media, word of mouth, mobile communication, and more.

A recent report from LiveIntent notes that 91% of consumers still check their e-mail daily and remains 40x more effective for marketing than Facebook and Twitter combined. Likewise, marketing company Custora found that e-mail consumers were 11% more valuable than the average consumer, especially when acquiring new business.

Ad spending for e-mail newsletters is predicted to continue to rise in 2014, according to eMarketer, to $177.76 billion, an increase of 3.9% over 2013.

A complete list of our e-mail newsletters can be found here.