March 25, 2016
March 14, 2016
March 1, 2016
Northbook, IL – Always passionate about thrifty creations, the Prime Publishing LLC team celebrated Earth Day this year by crafting up some gre
20th Century Fox and Prime Publishing, LLC hosted an early screening of Eddie The Eagle, a film starring Hugh Jackman and Taron Egerton. Based o
Northbrook, IL – Prime Publishing will be collecting oven mitts, potholders and dishcloths for the Love & Oven Mitts Charity Drive to benef
e-Mail Newsletters – Opt-in newsletter subscribers that deliver a scaled, quality audience are engaged in topics pertinent to their home and lifestyle.
Fact: Consumers prefer e-mail as a primary method of communications in their personal and business capacities. According to Lyris Labs and The Economist, 52% of consumers put e-mail newsletters in their top three preferred methods of communication. In fact, 37% would put e-mail newsletters as number one over social media, word of mouth, mobile communication, and more.
A recent report from LiveIntent notes that 91% of consumers still check their e-mail daily and remains 40x more effective for marketing than Facebook and Twitter combined. Likewise, marketing company Custora found that e-mail consumers were 11% more valuable than the average consumer, especially when acquiring new business.
Ad spending for e-mail newsletters is predicted to continue to rise in 2014, according to eMarketer, to $177.76 billion, an increase of 3.9% over 2013.
A complete list of our e-mail newsletters can be found here.