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In The News

Prime Publishing Raises Money for the Addus Hope Foundation February 26 , 2024

Northbrook, IL – From February 19-February 25, 2024, Prime Publishing raised money for the Addus Hope Foundation through its quarterly Clicks

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Prime Publishing Hosts 3rd Annual Cards for Veterans Charity Drive November 17 , 2023

Northbrook, IL – From October 1 through October 31 2023, Prime Publishing hosted their third annual Card Drive for Veterans through its websit

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Prime Publishing Raises Money for the American Red Cross of Hawaii September 15 , 2023

Northbrook, IL – From August 28-September 3, 2023, Prime Publishing raised money for the American Red Cross of Hawaii through its quarterly Cl

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Prime Publishing Rises to Challenges of 2020

Northbrook, IL

Prime Publishing had an incredibly busy 2020, rising to the challenges of the Covid-19 pandemic and engaging its readers in exciting and unprecedented ways.

When the pandemic hit in March, the Editorial Department worked quickly to meet readers’ needs, creating new craft content, resources, and projects immediately. These pages quickly became incredibly popular; the top sewing face mask and crochet face mask pages on AllFreeSewing.com and AllFreeCrochet.com have collectively received more than 600,000 pageviews to date since March.

Prime also launched a series of online crafting classes this year. With more people at home due to the pandemic, there was an opportunity to engage new and experienced crafters alike with Learn to Knit and Learn to Crochet classes taught by Marly Bird and hosted via Zoom. More than 4,500 participants signed up for these two classes, which were offered for free and sponsored by I Like Knitting and I Like Crochet.  

Another exciting area of growth in 2020 was launching new email newsletters. This year Prime introduced four new titles to its craft catalogue: Pet Projects from FaveCrafts, Quilt Block Club from FaveQuilts, Simply No-Sew from AllFreeSewing, and Easy Breezy Crochet from AllFreeCrochet, which have a combined subscriber base of 189,000 and growing.

Also in 2020, Prime launched two special edition newsletters at the beginning of the pandemic, which have since grown to a circulation of more than 1.2 million engaged readers. These bi-weekly mailings compile the top recipes and crafts from across Prime’s websites, with a focus on fun and safe activities at home, as well as cheap and easy at-home dinner ideas. In the last nine months, these special edition mailings have received nearly 11 million clicks.

Another accomplishment of 2020 was the redesign of one of Prime’s ‘all free’ websites. The Audience Development Team revamped all aspects of AllFreeJewelryMaking.com for an improved user experience on both desktop and mobile, and the new design will soon roll out to Prime’s other sites in 2021.

As always, Prime hosted a handful of large promotions in 2020, most notably National Sewing Month in September and AllFreeCrochet’s 10th Birthday Celebration in June. National Sewing Month featured five giveaways (including a sewing machine worth more than $3,000) and 30 pages of reader-favorite sewing content. This year saw a 49.45% increase in engagement over last year, with pageviews reaching 280,794 and giveaway entries totaling 71,149. AllFreeCrochet’s 10th Birthday Celebration was a first of its kind promotion featuring new patterns and giveaways for the entire month of June. It generated more than 271,000 pageviews.

2020 was a challenging year due to the Covid-19 pandemic, but Prime rose to the challenges of this unprecedented year, engaging its audience with new and timely content via its websites, email newsletters, online classes, giveaway promotions, and more.

FaveCrafts Hosts Successful Virtual Crochet Class

Northbrook, IL — FaveCrafts and I Like Crochet successfully hosted a virtual crochet class with the famous crochet designer, Marly Bird. 

Together, more than 2,500 participants signed up to attend the virtual Learn to Crochet class, held online via Zoom. 

The free, one-hour class provided a great opportunity for both beginners and experienced crocheters to learn from the one and only Marly Bird. She answered viewer questions in real time, gave expert advice for troubleshooting common problems, and shared time-saving tips and techniques for completing any crochet project. The event was a great 

refresher course on all things crochet, and allowed attendees to brush up on their skills, or learn a brand new hobby.

A recording of the class was also made available for those that were not able to attend the class in real time. This also provided attendees the opportunity to re-watch the class and practice their skills. Within 48 hours, more than 6,700 additional consumers watched the recording on Facebook, YouTube and FaveCrafts. You can watch the video here.

FaveCrafts.com is your one-stop shop for all things quick and crafty. Our website features thousands of free craft projects, home decor ideas, DIY tips, and more. We add new projects every single day, including user submissions. Check us out today and get inspired!

I Like Crochet digital magazine features some of the best crochet patterns available. As a member, you’ll receive six NEW issues each year and will get instant access to 700+ crochet patterns in our pattern library. No advertising and every pattern is tech edited for accuracy. That’s practically pennies for each pattern! Learn more here and sign up today!

Stay tuned for additional virtual crafting classes in 2021 from FaveCrafts.

FaveCrafts Hosts Successful Virtual Crochet Class

Northbrook, IL — FaveCrafts and I Like Crochet successfully hosted a virtual crochet class with the famous crochet designer, Marly Bird. 

Together, more than 2,500 participants signed up to attend the virtual Learn to Crochet class, held online via Zoom. 

The free, one-hour class provided a great opportunity for both beginners and experienced crocheters to learn from the one and only Marly Bird. She answered viewer questions in real time, gave expert advice for troubleshooting common problems, and shared time-saving tips and techniques for completing any crochet project. The event was a great 

refresher course on all things crochet, and allowed attendees to brush up on their skills, or learn a brand new hobby.

A recording of the class was also made available for those that were not able to attend the class in real time. This also provided attendees the opportunity to re-watch the class and practice their skills. Within 48 hours, more than 6,700 additional consumers watched the recording on Facebook, YouTube and FaveCrafts. You can watch the video here.

FaveCrafts.com is your one-stop shop for all things quick and crafty. Our website features thousands of free craft projects, home decor ideas, DIY tips, and more. We add new projects every single day, including user submissions. Check us out today and get inspired!

I Like Crochet digital magazine features some of the best crochet patterns available. As a member, you’ll receive six NEW issues each year and will get instant access to 700+ crochet patterns in our pattern library. No advertising and every pattern is tech edited for accuracy. That’s practically pennies for each pattern! Learn more here and sign up today!

Stay tuned for additional virtual crafting classes in 2021 from FaveCrafts.

FaveCrafts Hosts Successful Online Knitting Class

Northbrook, IL — FaveCrafts and I Like Knitting proudly partnered with the famous knitting designer, Marly Bird last month for our first-ever virtual knitting class. Together, more than 2,000 participants signed up for the Knitting 101 webinar, held online via Zoom. 

The free, one-hour class provided a great opportunity for both beginners and experienced knitters to learn from the one and only Marly Bird. She answered viewer questions in real time, gave expert advice for troubleshooting common problems, and shared time-saving tips and techniques for completing any knitting project. The event was a great refresher on basic knitting stitches including knit stitch, bind off, and weaving in your ends. 

A recording of the class was also made available for those that were not able to attend the class in real time. This also provided attendees the opportunity to re-watch the class and practice their skills. Within 48 hours over 5,000 additional consumers watched the recording on Facebook, YouTube and FaveCrafts. You can watch the video here.

Virtual crafting classes are a great opportunity for consumers to polish a favorite technique, build confidence, or maybe try something entirely new. With many consumers spending more time at home this year due to the pandemic, now is the perfect time for consumers to attend our virtual crafting classes!

Our next class, Learn to Crochet with Marly Bird, takes place Wednesday, November 18, 2020. Sponsored by our friends at I Like Crochet, this free one-hour class is a great refresher course on all things crochet. Brush up on your stitches, build your confidence, or try a brand new hobby.

Be sure to reserve your spot today — seats are limited!

FaveCrafts Hosts Successful Online Knitting Class

Northbrook, IL — FaveCrafts and I Like Knitting proudly partnered with the famous knitting designer, Marly Bird last month for our first-ever virtual knitting class. Together, more than 2,000 participants signed up for the Knitting 101 webinar, held online via Zoom. 

The free, one-hour class provided a great opportunity for both beginners and experienced knitters to learn from the one and only Marly Bird. She answered viewer questions in real time, gave expert advice for troubleshooting common problems, and shared time-saving tips and techniques for completing any knitting project. The event was a great refresher on basic knitting stitches including knit stitch, bind off, and weaving in your ends. 

A recording of the class was also made available for those that were not able to attend the class in real time. This also provided attendees the opportunity to re-watch the class and practice their skills. Within 48 hours over 5,000 additional consumers watched the recording on Facebook, YouTube and FaveCrafts. You can watch the video here.

Virtual crafting classes are a great opportunity for consumers to polish a favorite technique, build confidence, or maybe try something entirely new. With many consumers spending more time at home this year due to the pandemic, now is the perfect time for consumers to attend our virtual crafting classes!

Our next class, Learn to Crochet with Marly Bird, takes place Wednesday, November 18, 2020. Sponsored by our friends at I Like Crochet, this free one-hour class is a great refresher course on all things crochet. Brush up on your stitches, build your confidence, or try a brand new hobby.

Be sure to reserve your spot today — seats are limited!

FaveCrafts Launches Online Crafting Classes

Northbrook, IL — FaveCrafts is excited to announce the launch of their virtual crafting classes, FaveCrafts Studio Live. This new venture allows for crafters of all skill levels to hone their skills, learn a new technique, or pick up a new hobby altogether — all from the comfort of their home, where they always have a front row seat.

These one-hour classes are hosted online via Zoom and are taught by various crafting experts in the industry. Classes range in topics and have included a DIY Christmas Wreath, Painted Mason Jar Vase, Crochet 101 and Knitting 101.

With so many of us spending more time at home this year due to the Covid-19 pandemic, these online courses are not only a great way to spend your time, but also provide a great opportunity to flex your creative muscles. 

It may even help your overall health — both mentally and physically. “Crafting can help those who suffer from anxiety, depression or chronic pain,” experts say, according to a CNN study. “It may also ease stress, increase happiness and protect the brain from damage caused by aging.” 

Our next class, Learn to Crochet with Marly Bird, takes place Wednesday, November 18, 2020. Sponsored by our friends at I Like Crochet, this free one-hour class is a great refresher course on all things crochet. Brush up on your stitches, build your confidence, or try a brand new hobby.

Be sure to reserve your spot today — seats are limited! 

FaveCrafts Launches Online Crafting Classes

Northbrook, IL — FaveCrafts is excited to announce the launch of their virtual crafting classes, FaveCrafts Studio Live. This new venture allows for crafters of all skill levels to hone their skills, learn a new technique, or pick up a new hobby altogether — all from the comfort of their home, where they always have a front row seat.

These one-hour classes are hosted online via Zoom and are taught by various crafting experts in the industry. Classes range in topics and have included a DIY Christmas Wreath, Painted Mason Jar Vase, Crochet 101 and Knitting 101.

With so many of us spending more time at home this year due to the Covid-19 pandemic, these online courses are not only a great way to spend your time, but also provide a great opportunity to flex your creative muscles. 

It may even help your overall health — both mentally and physically. “Crafting can help those who suffer from anxiety, depression or chronic pain,” experts say, according to a CNN study. “It may also ease stress, increase happiness and protect the brain from damage caused by aging.” 

Our next class, Learn to Crochet with Marly Bird, takes place Wednesday, November 18, 2020. Sponsored by our friends at I Like Crochet, this free one-hour class is a great refresher course on all things crochet. Brush up on your stitches, build your confidence, or try a brand new hobby.

Be sure to reserve your spot today — seats are limited! 

AllFreeSewing Celebrates National Sewing Month 2020

Northbrook, IL – Prime Publishing’s annual National Sewing Month promotion in September has concluded its seventh year. Throughout the month, AllFreeSewing.com shared a variety of brand new tutorials, projects, printables, and sewing guides.

Along with a few no-sew projects perfect for beginners, AllFreeSewing launched a free newsletter dedicated to no-sew crafting, Simply No Sew. With this newsletter, subscribers will discover how to use up their fabric stash to create stylish DIY no-sew projects—no sewing machine required!

The 2020 National Sewing Month promotion received over 280,794 pageviews and 71,149 entries for the month’s giveaways, which included a Mega Handi Quilter HQ Stitch 710 Machine grand prize worth $3495.

The best of National Sewing Month 2020 included a mixture of helpful resources, projects, and collections. The guide, Sewing for Charity: What to Know in 2020, provided useful information in the time of COVID-19.

The top project was No-Sew Fabric Christmas Gift Tag Ornaments. Readers also enjoyed the printable Sewing Machine Paper Practice Sheets and Sewing Cards for Kids, both ideal for sewists of all skill levels.

“We wanted to welcome anyone, whether they sew or not, to celebrate and learn with these easy and approachable projects and resource pages to help them learn and understand the inner-workings of everything related to sewing and improve their skills,” said Krista Childers, editor of AllFreeSewing and the organizer of the promotion.

AllFreeSewing Celebrates National Sewing Month 2020

Northbrook, IL – Prime Publishing’s annual National Sewing Month promotion in September has concluded its seventh year. Throughout the month, AllFreeSewing.com shared a variety of brand new tutorials, projects, printables, and sewing guides.

Along with a few no-sew projects perfect for beginners, AllFreeSewing launched a free newsletter dedicated to no-sew crafting, Simply No Sew. With this newsletter, subscribers will discover how to use up their fabric stash to create stylish DIY no-sew projects—no sewing machine required!

The 2020 National Sewing Month promotion received over 280,794 pageviews and 71,149 entries for the month’s giveaways, which included a Mega Handi Quilter HQ Stitch 710 Machine grand prize worth $3495.

The best of National Sewing Month 2020 included a mixture of helpful resources, projects, and collections. The guide, Sewing for Charity: What to Know in 2020, provided useful information in the time of COVID-19.

The top project was No-Sew Fabric Christmas Gift Tag Ornaments. Readers also enjoyed the printable Sewing Machine Paper Practice Sheets and Sewing Cards for Kids, both ideal for sewists of all skill levels.

“We wanted to welcome anyone, whether they sew or not, to celebrate and learn with these easy and approachable projects and resource pages to help them learn and understand the inner-workings of everything related to sewing and improve their skills,” said Krista Childers, editor of AllFreeSewing and the organizer of the promotion.

Prime Publishing Hosts Cards for Veterans Charity Drive

Northbrook, IL – From October 3 – November 11, 2020, Prime Publishing is hosting a Card Drive for Veterans through its website FaveCrafts.com. Prime has partnered with Help Heal Veterans, an organization that provides free therapeutic arts and crafts kits to hospitalized and homebound veterans.

Readers are encouraged to send a card — homemade or manufactured– to a recovering veteran or military member. The cards will then be added to a Therapeutic Craft Kit assembled by our friends at Help Heal Veterans. These craft kits help injured and recuperating veterans improve fine motor skills, cognitive functioning, manage stress and substance abuse, cope with symptoms of PTSD and TBI, while also improving their sense of self-esteem and overall physical and mental health.

The design and message of the cards donated are up to you. For card tutorials and inspiration, check out our collection of Handmade Cards for Every Occasion.

Learn more about how you can donate to our Cards for Veterans Charity Drive here.

Learn more about how you can support our friends at Help Heal Veterans here.