In The News
Northbrook, IL – From February 1 to March 31, 2025, AllFreeCrochet and AllFreeKnitting proudly partnered with JourneyCare Home Health and Hosp
Northbrook, IL – From October 15 through November 15, 2024, Prime Publishing hosted its fourth annual Card Drive for Veterans through its webs
Northbrook, IL – From May 20-May 26, 2024, Prime Publishing raised money for St. Jude Children's Research Hospital through its quarterly Click
Welcome to Prime Publishing
Purple Email LLC DBA Prime Publishing is a digital media company specializing in high-quality content distribution across the cooking and crafting niches. From quick and easy DIY ideas and recycled craft projects to simple recipes and gardening tips, Purple Email delivers unlimited inspiration directly to the inbox.
Our free email newsletters feature original content from our family of 24 different websites including FaveCrafts, RecipeLion, AllFreeCrochet, AllFreeSewing, and more. With more than 290,000 articles of original content from bloggers, companies, and industry experts, Purple Email offers daily inspiration to more than 3.2 million readers everyday. With a focus on high-quality, engaging content, we deliver curated recipes, DIY projects, and seasonal inspiration across our 70 different email newsletters.
By combining trusted content with consistent daily delivery, Purple Email helps millions of readers discover fresh ideas and stay connected to the hobbies they love. Whether it’s trying a new recipe, starting a craft, or just taking a quick break, Purple Email delivers five minutes of fun and inspiration to brighten your day.
Quick Facts:
– We own and operate 24 cooking and crafting websites
– More than 3.5 million readers subscribe to our daily content email newsletters
– We generate over 34 million page views monthly consisting of projects, recipes, and content articles.
– More than 5 million followers/subscribers across Facebook, Pinterest, Twitter, and YouTube.
– We do our part to help build a better society, through donating to charities, fostering digital communities, offering eco-friendly craft ideas, and much more. Learn more about how we’re making a difference here.
Industry News
Email is about 1:1 people-based marketing. People subscribe to, open, and read emails. And because email is people based, brands can tie tremendous amounts of data, including transactional behavioral data points, to an individual profile that can be used for segmentation and targeting on a real 1:1 basis. Just look at the scale and reach of major retailers in the US who are shifting from Sunday inserts to 1:1 e-mail mailings. Targeting active consumers provides an ROI that is unmatched by any other marketing channel in existence.
DMA Insight says that 99% of us check our e-mails every day, and in fact the typical person checks his/her e-mail 20 times every day. When the only way to get e-mail was on your desktop computer, people would check it periodically. But now that e-mail is available 365/24/7 on your smartphone, people have actually expanded their use of e-mail. And according to E-Marketer, the median ROI of e-mail marketing is four times greater than any other digital marketing channel.
There is a growing sophistication of Internet users, who are spending less time at portals and directly seeking specialized content at more focused sites. The consumer market is clearly fragmenting.
There is a growing sophistication of Internet users, who are spending less time at portals and directly seeking specialized content at more focused sites. The consumer market is clearly fragmenting.
Not too long ago CBS, NBC and ABC networks controlled over 90% of all broadcast dollars due to their mass consumer reach. As cable television gave consumers choice, networks share of broadcast dollars declined. Today, this number continues to fall and network television gets less than 50% of broadcast advertising dollars. As well, television has lost broadcast dollars to other media, primarily the Internet.
Learn about Prime Publishing - from websites to digital magazines to e-mail newsletters and more.
Craft Group
We are an online publisher providing engaged consumers and subscribers quality content in the crafting niches. FaveCrafts.com, AllFreeCrochet.com, AllFreeKnitting.com, AllFreeSewing.com, and other niche properties provide hard and soft crafters over 100,000 free craft projects, home decor ideas, DIY tips, and more. Our Craft Group has over 25 million page views monthly for our craft-related content sites and over 2.5 million interactive eNewsletter subscribers receiving daily niche craft content and brand messaging.
AllFreeChristmasCrafts.com AllFreeCrochet.com AllFreeCrochetAfghanPatterns.com AllFreeDIYWeddings.com AllFreeHolidayCrafts.com AllFreeJewelryMaking.com AllFreeKidsCrafts.com AllFreeKnitting.com AllFreePaperCrafts.com AllFreeSewing.com CheapThriftyLiving.com DIYideaCenter.com FaveCrafts.com FaveQuilts.com
Food Group
We create, aggregate and review quality content in the cooking and healthy recipe niches. RecipeLion.com, MrFood.com, and other niche properties offer consumers and subscribers over 72,000 free, easy-to-make recipes, tips, and more. Our Food Group has over 8 million page views monthly for our food-related content sites and over 2 million interactive eNewsletter subscribers receiving daily cooking/recipe content and brand messaging.
AllFreeCasseroleRecipes.com AllFreeCopycatRecipes.com AllFreeSlowCookerRecipes.com EverydayDiabeticRecipes.com FaveGlutenFreeRecipes.com FaveHealthyRecipes.com FaveSouthernRecipes.com MrFood.com RecipeLion.com TheBestDessertRecipes.com