Prime Publishing

Viewpoints

Not too long ago CBS, NBC and ABC networks controlled over 90% of all broadcast dollars due to their mass consumer reach.  As cable television gave consumers choice, networks share of broadcast dollars declined.  Today, this number continues to fall and network television gets less than 50% of broadcast advertising dollars.  As well, television has lost broadcast dollars to other media, primarily the Internet. 

---

There is a growing sophistication of Internet users, who are spending less time at portals and directly seeking specialized content at more focused sites.  The consumer market is clearly fragmenting.

---

Consumers still prefer e-mail as a primary method of communications, according to a new study by Habeas.  “E-mail is still vital, and it will continue to be,” said Des Cahill, CEO of Habeas Inc., of the fact that 67% of respondents prefer e-mail as a communications channel compared with other online vehicles and 65% believe this will continue in the next five years.

Welcome

Our goal is to create a leading Internet media company that operates community and e-commerce web sites in the crafting, home décor, wellness, diet and cooking categories. With a flexible and scalable platform, Prime Publishing will operate a rapidly growing network of websites and e-mail newsletters that offer consumers the ability to share information through extensive online communities and make informed purchasing decisions.

Web 2.0 is a term describing changing trends in the use of World Wide Web technology and web design that aims to enhance creativity, secure information sharing, collaboration and functionality of the web.  Prime Publishing LLC will use Web 2.0 concepts to enhance the development and evolution of web-based communities and related hosted services, such as video sharing, wikis, blogs, and e-mail newsletters. 

We are building the premiere woman's lifestyle site on the Web, and the interactive companion to a variety of e-mail newsletters.  Our sites are for people interested in turning home decor, recipe, crafting, dieting and related inspirational topics into action.

We have extensive information for women and families that we have created. In addition to providing useful tools and advice, we have a team of trusted experts that keep visitors up to the minute with information on the latest ideas, developments and trends.  Our sites were designed with real people in mind.  We have easy-to-use interactive tools, clear visuals, step-by-step instructions, and money-saving suggestions. It makes everyone’s life easier and more enjoyable.

Some of our current sites include FaveCrafts.com, FaveDiets.com and RecipeLion.com

 

Popular Reader Themes:           
           
January - Super Bowl®            July - Independence Day                 
February - Valentine’s Day       August - Family Reunions, Vacations           
March - St. Patrick’s Day        September - Back to School                 
April - Easter                          October - Halloween              
May - Mother’s Day                 November - Thanksgiving                 
June - Grilling, BBQ, Parties     December - Holiday Ideas and Gifts