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Editorial Intern
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January 21, 2019
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News

Prime Publishing Hosts Security Blankets Charity Drive February 08 , 2019

From November 16 - December 17, 2018, Prime Publishing hosted a Security Blankets Charity Drive through its website AllFreeCrochetAfghanPatterns

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Prime Publishing Participates in Letters to Santa Program January 28 , 2019

In December 2018, Prime Publishing participated in the annual Chicago Sun-Times’ Letters to Santa program, which collects toys for under-serve

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Prepare for Winter Weather with Our Free Patterns January 17 , 2019

NORTHBROOK, Ill. — Survive Winter Storm Harper and make progress on your New Year’s resolutions at the same time with the help of AllFreeCro

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e-Mail Newsletters

February 24 , 2012

e-Mail Newsletters – Opt-in newsletter subscribers that deliver a scaled, quality audience are engaged in topics pertinent to their home and lifestyle.

Fact: Consumers prefer e-mail as a primary method of communications in their personal and business capacities. According to Lyris Labs and The Economist, 52% of consumers put e-mail newsletters in their top three preferred methods of communication. In fact, 37% would put e-mail newsletters as number one over social media, word of mouth, mobile communication, and more.

A recent report from LiveIntent notes that 91% of consumers still check their e-mail daily and remains 40x more effective for marketing than Facebook and Twitter combined. Likewise, marketing company Custora found that e-mail consumers were 11% more valuable than the average consumer, especially when acquiring new business.

Ad spending for e-mail newsletters is predicted to continue to rise in 2014, according to eMarketer, to $177.76 billion, an increase of 3.9% over 2013.

A complete list of our e-mail newsletters can be found here.