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March 15, 2023
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In The News

Prime Publishing Raises Money for the American Red Cross of Hawaii September 15 , 2023

Northbrook, IL – From August 28-September 3, 2023, Prime Publishing raised money for the American Red Cross of Hawaii through its quarterly Cl


Prime Publishing Raises Money for NAMI June 14 , 2023

Northbrook, IL – From May 15-May 28, 2023, Prime Publishing raised money for NAMI through its quarterly Clicks for a Cause program. The Nat


Prime Publishing Hosts Sixth Annual Shawls for Charity Drive March 01 , 2023

Northbrook, IL – AllFreeCrochet and AllFreeKnitting proudly partnered with Rush University Medical Center and JourneyCare Hospice during Novem


AllFreeCrochet Helps Make Yarn Dreams Come True

May 21 , 2015

Northbrook, IL – teamed up with Red Heart Yarns for yet another successful promotion. From March 27 through May 4, AllFreeCrochet ran the Red Heart Dream Yarn Prize Package contest– a giveaway that was valued at $125. One lucky winner received a prize package that was chock-full of amazing supplies including 17 balls of yarn, 1 set of crochet hooks, one set of knitting needles, plus a Red Heart tote bag.

Altogether, the month-long contest received 60,423 entries. An average yarn giveaway on AllFreeCrochet usually receives around 5,000 entries, so it’s safe to say that the Red Heart Dream Yarn Prize Package promotion was a success, both for AllFreeCrochet, as well as Red Heart yarns.

“Working with Prime Publishing has proven to be a successful strategy for Red Heart yarns time and time again,” said Alyson Bell, Vice President of Coats North America. “Whether we are doing a contest with them, an e-book or an exclusive newsletter, we see an instant lift in our traffic to our website,  But not only are we getting visits, we are getting engaged consumers who are sharing this information with their friends, expanding our reach.  We have been very pleased with the results we have seen with this partnership.”

Prime Publishing LLC, along with AllFreeCrochet, looks forward to more successful collaborations with Red Heart in the future. Stay tuned!

About Coats North America: 
Coats Crafts is part of the worldwide Coats Group. With a rich heritage dating back to the 1750s, Coats is the world’s leading industrial thread and consumer textile crafts business employing 20,000 employees in over 70 countries across six continents around the world. They are the world’s largest supplier of crafting products – from the innovative cotton sewing threads, to knitting, embroidery crochet, fabrics and a whole range of accessories.

About Prime Publishing LLC:  Prime Publishing LLC began creating women’s lifestyle content in the cooking and crafting niches in 2009. Meeting at the intersection of information and engagement, their brands — all powered by innovation — span digital web sites, e-mail newsletters, social media, licensing, e-commerce, business information, and marketing services. Their group of 27 owned and operated cooking and crafting properties deliver over 68 million page views monthly. More than 6.3 million readers subscribe to their daily content eNewsletters.

Jeanette Benoit, Promotions Editor
Prime Publishing